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Co-packers and custom displays: Elevating your retail strategy

How retail display assembly boosts in-store sales and brand visibility

Retail display assembly is a powerful tool to help your products stand out in crowded stores. Custom displays not only boost sales but also reinforce brand identity, leaving a lasting impression on shoppers. By partnering with an expert co-packer like NowPac, businesses can create displays that attract attention, improve product visibility, and drive purchasing decisions.

As a leader in contract packaging, NowPac ensures your displays are assembled with precision and efficiency, helping your products reach the shelves faster and stand out from the competition.

The importance of retail displays in driving sales

In today’s competitive retail environment, up to 70% of purchasing decisions are made in-store. Eye-catching displays strategically positioned in high-traffic areas can draw customers to your products, encourage impulse purchases, and ultimately boost sales.

A well-designed retail display isn’t just functional; it’s a powerful extension of your brand, communicating value, quality, and relevance in seconds. Partnering with a co-packer that specializes in retail displays ensures your products are showcased to their full potential.

Types of displays that deliver results

At NowPac, we specialize in assembling various types of retail displays tailored to your brand’s needs. Here are some of the most impactful options:

  • Sidekicks: Attach to gondolas or shelving units to promote complementary or high-margin items.
  • End Caps: Positioned at aisle ends to grab attention and highlight promotional items.
  • Display Shippers: Double as shipping containers and in-store displays for cost-effective distribution.
  • Shelf-Ready Units: Pre-packed displays ready to be placed directly on shelves for streamlined stocking.
  • Display Pallets: Large-scale displays for bulk or seasonal promotions that dominate high-traffic areas.

Each type serves a unique purpose, allowing you to match the display format to your product and campaign goals.

The benefits of retail display assembly

  • Increased product visibility: Thoughtfully designed displays draw attention to your products, even in crowded retail spaces
  • Stronger brand recognition: Custom displays showcase your branding in memorable ways, reinforcing consumer trust and loyalty
  • Enhanced impulse purchases: Displays strategically placed in high-traffic areas encourage shoppers to buy on the spot
  • Efficient setup: Pre-assembled or easy-to-install displays save time and resources for retailers and distributors
  • Competitive advantage: Partnering with a contract packaging expert like NowPac ensures your displays are optimized for impact and efficiency

Why choose NowPac as your co-packer for retail displays?

  • Custom Solutions: Every display is tailored to meet your brand’s goals, ensuring it aligns perfectly with your vision.
  • Expertise in Compliance: NowPac’s processes adhere to Health Canada and FDA guidelines, ensuring your products meet all regulatory requirements.
  • Speed and Precision: Our assembly expertise ensures your displays are production-ready, helping your products reach the market faster.

As a trusted co-packer, NowPac combines innovative design with efficient processes to create displays that captivate shoppers and elevate your brand’s presence.

Conclusion

Retail display assembly is a critical strategy for brands aiming to maximize sales and leave a lasting impression on shoppers. Whether it’s a bold end cap display or a compact sidekick, a well-designed retail display can elevate your product’s presence and drive results.

With years of experience as a co-packer and leader in contract packaging, NowPac helps businesses create high-quality displays that connect with customers and stand out in competitive markets.

Ready to elevate your retail presence?

Contact NowPac today to create custom retail displays that boost sales, enhance visibility, and meet regulatory standards.

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Date
December 6, 2024
Category
Tips & Best Practices
Author
NowPac
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